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The Statistics for Email Are Not Encouraging
On June 12, 2006, the Nielsen Norman Group published the Email Newsletter Usability Report. This report found that
1. Only 19% of newsletters are thoroughly read by the recipients.
2.Readers' primary method of dealing with email newsletters is to skim them
3.The fact that email users continue to receive more and more email has caused them to become even more stressed and impatient when going...